One of the most important events in the world of gaming – ICE Totally Gaming is approaching. If you’re lucky to be in London between the 2nd and 4th February this year and you’re into anything from mobile, online & eSports betting to all forms of bingo, lottery and casino – you should sure be there.
More than 25,000 participants from over 130 countries in a 39,000 square meters space featuring 500+ exhibitors, all that over the short period of 3 days. This year will be marked also by the launch of the dedicated ICE App – it will make life easy for all attendees, speakers and exhibitors by providing them with a tool to follow and plan the events and meetings they are attending. All that on the interactive floor plan that they can navigate on their device.
This year a number of seminars will be held, most of which free to access. Let’s briefly outline some below.
The Totally Gaming Academy contains a number of courses to educate businesses about industry challenges and their solutions. Great initiative for new and established industry players. The US Tribal Gaming is back to cover all things concerning tribal gaming. There is more for start-ups – GamCrowd Studio is a great opportunity to learn about how to get into the gaming business, with an accent to licensing and regulations. A great opportunity for all of the start-ups attending ICE Totally Gaming to learn about how to successfully set up a gaming business, deal with licensing and regulation, learn from fellow start-ups that went through that process already and grow. And if you are not quiet there but just have the idea of some online gambling – then this is just the right space for you – you can pitch ICE and hopefully make your dream come true (in any case you will get some healthy guidance and advice and invaluable networking).
For the first time this year there will be a learning programme for affiliates. Affiliate businesses in online gambling are an ever growing sector and so this move comes very timely. The seminar will uncover the pros and cons of being an affiliate and becoming a gambling operator, the differences between the two business models featuring talks and case studies from businesses who have gone through the process. Comparison to the market situation and main players between now and 5-10 years back will be covered as well as some ideas of how it will evolve in the future. Another seminar will look at the e-gambling trends in 2016 – opportunities, new revenue streams and emerging games in the online gambling world along with regulations changes.
Another fascinating topic that earned itself a dedicated seminar at ICE is Millennials & Gaming – gambling operators worldwide are looking at ways to recruit new players and their audience is now of a new generation, one who’s childhood was riddled with technological evolution at a very fast pace. Those new players are not easily impressed and much more demanding. This seminar will look into the millennials gambling habits, expectations towards experience and customer profile.
On top of all that, there is a number of seminars covering geographical regions – Africa, Italy, India and Japan Briefings.
All in all – one of the biggest events in e-gambling hosted this year, so if you can’t attend – keep an eye for more news and check out the ICE website and social accounts for the latest updates. See you soon!